APPEARANCE
You want to communicate better? — You are at the right place!
The times when directors and managers could silently lead their companies are over. Today they have to represent it to the outside. For a successful appearance, everything matters. Or as Paul Watzlawick once said: “We cannot not communicate.” In other words: everything is communication.
Appearance
Body Language
Body language is part of speech. Words and how they were chosen communicate the message. If it is convincing and believable, is decided by body language. In order that someone is perceived as authentic, body language must be on target.